If NYT iPhone app had 3 million downloads, and only 1% of these users stay, the app has only 30k regular users…. THAT is not much!

Anyone know of more up to date stats on iPhone app usage?

In the 3 month average ending in February, 234 million Americans age 13 and older were mobile subscribers, with device manufacturer Motorola ranking as the top OEM at a 22.3 percent share of U.S. mobile subscribers. LG ranked second with 21.7 percent share, followed by Samsung (21.4 percent share), Nokia (8.7 percent share) and RIM (8.2 percent share).

comScore Reports February 2010 U.S. Mobile Subscriber Market Share – comScore, Inc.

Another great visual presentation of mobile numbers.

How are Mobile Phones Changing Social Media? / Flowtown (@flowtown).

Tweeted this before, but it is so interesting that I have to make a note of it here. According to EIAA browsing the mobile web is more popular than reading newspapers or magazines.

MobiAD » Mobile Advertising News » Mobile Web More Popular Than Reading.

I have said before that I believe 2010 will be the year of maintenance cost for iPhone apps. The iPad is the manifestation of this. Sure, an iPhone app can run on the iPad, but you really need to create an iPad version of the app to get the most out of it.

With the App Store effectively splintered across the iPhone/iPod Touch and iPad "platforms," I’m not sure the device offers enough incentive to gamers to opt for an "iPad-enhanced" version. Chris Grant (from Joystiq)

Fragmentation is coming in the Apple camp as well, as we know it from mobile web, J2ME, Symbian and Android.

My bet is still on the Web; mobile or not.

“Is it that time of the month again?”

“It sounds like a sanitary napkin.”

“Will the next version have wings?”

More

A very cool way og reading statistics… Click the image to see a bigger presentation.

Created by Onlineeducation.net

iPhone apps are very popular among content owners these days. Don’t misunderstand,apps are cool, but it makes so much more sense to create cool stuff in the browser and use the web as a platform. The guys at Nextstop.com have really done a good job! Video worth watching!

It is becoming increasingly popular to automatically redirect mobile users to a mobile optimised site when accessing a desktop web url. This is usually done server side. For the more advanced browsers, the Safari on iPhone or Androids for example, you can also use a javascript to redirect the user. Such a script could look something like this:

<script language=javascript>
 if((navigator.userAgent.match(/iPhone/i)) ||
    (navigator.userAgent.match(/iPod/i))){
       if(confirm('Hey, is it an apple in your hand? Go to the mobile site?'))
	 location.replace("URL HERE");
  }
</script>

This will create a popup asking the user whether he/she would like to go to the mobile site. Handy stuff.

One of the cooler “social marketing” campaigns I have seen is the #pumpt campaign by SonyEricsson.

The idea is simple; tweet #pumpt, and help inflate a hopper. And then, watch it live and see your tweet on a projected screen. Very nerdy stuff, but probably good fun for the people making it.

What does this have to do with mobile phones? I don’t know…